05 Aug New BANA network aims to increase the slice of business for black ad agencies | 702

Groovin Nchabeleng chats to Relebogile about a bigger market share for black agencies. The launch was held at Sandton’s IDC. Listen the conversation in the audio below: Advertising industry legends have come together to launch a newly formed consortium aimed at ‘increasing the slice of business for black agencies’. The 100% black-owned forum called the Black Agencies Network Association (BANA) held its launch at Sandton’s Industrial Development Corporation (IDC) on 4 August. Award-winning advertising guru, Groovin Nchabeleng says the organisation aims to drive transformation in an industry that has remained largely unchanged post-apartheid. The choice of black agencies is now far greater than it was before. These agencies are truly transformed and 100% black-owned and managed. Groovin Nchabalang, Chairperson – BANA The launch of an entity like BANA has been a long time coming as this R50 billion-rand industry has remained untransformed and largely dominated by multinational agencies from […]